This is a templated direct mail piece for a well-known retailer that I was tasked to update and give a fresh, new look. Using imagery provided by the client, and some fun design elements, I was able to give this mailer a new life. I hoped that the bold colors and patterns would be able to stand out amongst daily mail the customer receives, and draw attention to the content.

Skills used: concept development, branding, layout design, strategy, typography